Live streaming meetings or webinars on Facebook


You can stream a Zoom meeting or webinar live on Facebook to your Facebook timeline, group page, or page that you are an admin for. This allows your participants to join via Zoom or viewers to watch and comment on Facebook Live.

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Facebook changed their API as of April 2024. To livestream your Zoom meeting or webinar to a Facebook group or business page, configure the Facebook live stream as a custom service.

This article covers: 

Prerequisites for live streaming meetings or webinars on Facebook

Streaming for meetings

Streaming for webinars

How to start a live stream to Facebook

You can quickly stream a Zoom meeting or webinar directly to your Facebook timeline or page, or schedule and configure a custom live stream to live stream your Zoom meeting or webinar to a Facebook group that you're an admin of. 

Stream directly from a meeting or webinar

  1. Ensure that live streaming to Facebook is enabled in the Zoom web portal for meetings or webinars.
  2. Start your meeting or webinar.
  3. In the meeting or webinar controls toolbar, click More.
  4. Hover over Live broadcasting, then click Live on Facebook.
    Your default browser will open and you will be prompted to sign in to Facebook if you aren't already logged in.
  5. Enter the details of the live stream:
    1. Enter the title and description of your live stream.
    2. Choose where to post the meeting or webinar.
      Note: If you want to live stream to a group page, follow the instructions to set up a custom live stream instead. If you want to live stream to a page, ensure you have the correct permissions.
    3. Choose the visibility of the live stream. 
    4. Choose the resolution.
  6. Click Go Live.
    Zoom will load the live stream and redirect you to the Facebook Live page.
  7. To end the live stream, do one of the following:
    • End the meeting or webinar.
    • In the meeting or webinar controls toolbar, click More, then click Stop live stream.
      On Facebook, you will see a message that indicates the live video has ended.

Use custom live streaming

Schedule a Zoom meeting or webinar and configure the Facebook event custom stream

  1. Sign in to the Zoom web portal.
  2. Ensure that custom live streaming service is enabled in your settings.
  3. In the navigation menu, click Meetings or Webinars.
  4. If you're creating a meeting:
    1. Click Schedule a meeting and enter the required information to schedule a meeting.
    2. Click Save to display a set of tabs with advanced options.
    3. Click the Live Streaming tab.
  5. If you're creating a webinar:
    1. Click Schedule a webinar and enter the required information to schedule a webinar.
    2. Click Schedule to display a set of tabs with advanced options. 
    3. Click the More tab.
  6. Click Configure Custom Streaming Service.
    The custom live stream configuration window will appear. This is where you will enter information from Facebook.
  7. In a separate tab or window, sign in to Facebook, then do the following to create an event and get the necessary details to enter in Zoom:
    1. Click Live Video on the page, group, event, or your timeline where you want to go live.
    2. Under Create live video event, click Create event.
    3. Enter the event details, then click Next.
    4. Click Create event. A confirmation window will appear.
    5. In the event confirmation window, click Set up live video.
    6. Under Select a video source, click Streaming software.
  8. Copy the following fields in the Facebook live event creation page, and paste them in their corresponding fields in the Zoom Configure Custom Streaming Service window:
    • In Facebook, in the left panel, copy the Event URL, then paste it in the Live streaming page URL field on Zoom.
    • In Facebook, under Streaming software setup, copy the Stream key, then paste it in the Stream key field on Zoom.
    • In Facebook, under Streaming software setup, click Advanced Settings and copy the Server URL, then paste it in the Stream URL field on Zoom.
  9. In the Zoom Configure Custom Streaming Service window, click Save.
  10. In the Facebook create live video page, click Save changes.
  11. When you are ready to begin the event, start the custom stream.

Start the custom stream to Facebook

  1. Start your Zoom meeting or webinar.
  2. In the meeting or webinar controls toolbar, click More.
  3. Hover over Live broadcasting, then click Live on Custom Live Streaming Service.
    Your default browser will open and you will be prompted to sign in to Facebook if you aren't already logged in.
  4. On Facebook, locate the event that has live streaming set up, and click Set up live video. 
  5. (Optional) Click Go live now to start immediately, or allow the event to start automatically at the scheduled time.
  6. To end the live stream, do one of the following:
    • On Facebook, click End live video. This option will end the live video stream to Facebook, but will not end the meeting or webinar on Zoom.
    • In the Zoom desktop app, in the meeting or webinar controls toolbar, click More, then click Stop live stream. This will end the live video stream to Facebook, but will not end the meeting or webinar on Zoom.
    • In the Zoom desktop app, end the meeting or webinar which will also end the live stream.

Tips for live streaming a Zoom meeting or webinar on Facebook

Processing time

There is a processing time of approximately 20 seconds for Facebook Live, so participants watching on Facebook will see the same content approximately 20 seconds after participants watching on Zoom.

Audio echo

If you have the Facebook window open on your computer, you will hear your audio play back to you approximately 20 seconds delayed. If you need to keep the Facebook window open to view and reply to comments, click the speaker icon at the bottom right of the live stream on the Facebook page to mute the video.

Video layout

You can change the meeting or webinar video layout to determine how participants watching on Facebook view your live stream.

When screen sharing, the shared content appears in the large video window, and the speaker's video appears as a thumbnail if their video is on. If the speaker's video is off, only the shared content can be viewed by participants on Facebook.

How to check Facebook permissions

You can stream to your Facebook timeline or to a Facebook group or page, if you have appropriate permissions. Additionally, if you're a business page, ensure that your Facebook account meets the requirements for live streaming.

Check your permissions for a Facebook page

Verify that you're the admin or editor of the Facebook page. Learn more about going live on a Facebook page.

Check your permissions for a Facebook group

Verify that you're the admin of the Facebook group, and make sure the group you want to live stream to allows the live video feature. Learn more about Facebook groups and live streaming to Facebook groups.