Zoom Events hosts can use Production Studio and Webinar In-session Branding. 

Production Studio in Zoom Events allows hosts to produce visually engaging and branded webinars. Hosts can customize what an attendee sees, customize layouts, add borders to videos, adjust the aspect ratio, and customize all in-session branding features.

The Webinar In-session Branding feature allows hosts to have full control over the session’s appearance, including how the panelists are displayed to attendees, and apply branding at the event level. When editing a session, the host can choose to keep the event-level defaults or set specific branding for an individual session. Hosts can customize what an attendee sees by uploading a wallpaper, setting the virtual background, and applying name tags to panelists.

Webinar In-session Branding includes the following features:

• Wallpaper image: Hosts can make a session unique by uploading a branded wallpaper that is displayed in all views behind the video tiles and shared content.
• Virtual Backgrounds: Hosts can automatically set the virtual background for all panelists when they join the session.
• Name Tags: Hosts can add name tags that are customizable to meet your brand colors. Name tags are automatically applied when panelists join and are displayed while their video is on.

Notes:

• Users with the minimum client version 5.10.0 or higher will see the Webinar In-session Branding content. Users without 5.10.0 can still join the event, but will not see the branding content.
• Account owners or admins must enable this feature on the Zoom web portal for hosts to use this feature.
• During a live event and when the session is live, only the content that was customized before the session started can be selected to update the in-session appearance. If the event is live but the session is not live, the host can still edit the session's content.

Learn more about managing the Meeting & Webinar tab.

This article covers:

• How to access the In-Session Branding tab
• How to use Production Studio
• How to manage event-level in-session branding
  • Manage the webinar wallpaper
  • Manage the virtual background
  • Manage the name tag design
  • Manage in-session appearance
  • Add more branding

Prerequisites for managing the In-session Branding tab in Zoom Events

• Pro, Business, Enterprise, or Education account
• Zoom Events Unlimited license or Zoom Events Pay Per Attendee license
• Stripe or PayPal Business account is required to create paid events

Note: For access to the latest Zoom Events and Webinar features, we strongly recommend hosts to update to the latest version of the Zoom desktop client/mobile application.

How to access the In-Session Branding tab in Zoom Events

1. Access the Meeting & Webinar tab in the event creation flow.
2. Click the In-Session Branding tab.

How to use Production Studio

Production Studio in Zoom Events allows hosts to customize what an attendee sees. Hosts can customize layouts, add borders to videos, adjust the video aspect ratio, and customize all in-session branding features.

Learn more about using Production Studio in Zoom Events.

How to manage event-level in-session branding

Manage the webinar wallpaper

The webinar wallpaper is a wide-screen image that is anchored at the top left of the screen. The wallpaper scales to smaller screen resolutions but does not stretch to fill all remaining black areas when the window is in different aspect ratios.

Note: Use JPG/JPEG/PNG files only. The recommended image dimensions are 1920x1080 pixels. The maximum image size is 15MB.

Upload webinar wallpaper

1. Under Webinar Wallpaper, click the add button  on the tile to upload a wallpaper.
2. Select the photo you want to use or upload a new image in the content library. Then, click Select an Image.
   The wallpaper will be displayed.
3. (Optional) Hover your mouse over the image tile and click the  button to delete your webinar wallpaper. If a verification dialog appears, click Delete to confirm.
4. (Optional) Click Preview Wallpaper to preview how your webinar wallpaper will appear to attendees.
5. (Optional) Hover your mouse over an image tile and click Make Default. If a verification dialog box appears, click Save.
   Note: You can select the Update the default for all sessions including those not currently assigned the default check box to change the default webinar wallpaper and replace it for all panelists, including those who are not assigned the current default.

Manage webinar wallpaper

1. Upload a webinar wallpaper.
2. Click Manage Wallpaper.
   A Manage Wallpaper pop-up window will appear.
3. Click + Upload Wallpaper to add more webinar wallpapers.
4. (Optional) Hover your mouse over an image tile and click the  button to delete your webinar wallpaper. If a verification dialog appears, click Delete to confirm.
5. Click Done.

Manage the virtual background

You can assign a virtual background to each panelist. These can be coordinated to all be the same, or each panelist can have a separate and unique background.

The default virtual background is set for all hosts, alternative hosts, sponsors, interpreters, panelists, and speakers.

Note: Use JPG/JPEG/PNG files only. The recommended image dimensions are 1920x1080 pixels. The maximum image size is 15MB.

1. Under Virtual Background, click the add button  on the tile to upload a virtual background.
2. Select the photo you want to use or upload a new image in the content library. Then, click Select an Image.
   The virtual background will be displayed.
3. Click Manage virtual backgrounds.
   A Virtual Backgrounds pop-up window will appear. In the top right corner of the pop-up window, switch between the list or tile view .
   • In the tile view, do the following actions:
     1. Click the Choose Files button to upload more virtual backgrounds.
     2. Hover your mouse over a virtual background and click the  button to delete it. If a verification dialog displays, click Delete to confirm.
   • In the list view, do the following actions:
     1. Click the Choose Files button to upload more virtual backgrounds.
     2. Select the checkboxes left to the virtual backgrounds to select multiple backgrounds.
        The Download and Delete options will appear.
        1. Click Download to download all virtual backgrounds.
        2. Click Delete to delete all virtual backgrounds.
           If a verification dialog appears, click Delete to confirm.
     3. To the left of Name, select the checkbox to select all virtual backgrounds.
        The Download and Delete options will appear (for multiple backgrounds).
        1. Click Download to download all virtual backgrounds.
        2. Click Delete to delete all virtual backgrounds.
           If a verification dialog appears, click Delete to confirm.
           Note: This action cannot be undone.
     4. To the right of a virtual background, click the ellipsis .
        1. Click Download to download the virtual background.
        2. Click Delete to delete the virtual background.
           If a verification dialog appears, click Delete to confirm.
   • Click Done.
4. (Optional) Click Preview Virtual Background to preview how your virtual background will appear to Attendees.
   A preview window will appear. At the bottom of the preview window, you can click the numbers or left or right arrows to scroll through the virtual background previews.

Manage the name tag design

Create name tag designs

1. Under Name Tag Design, click the + Create New button to create a name tag design.
   An Add Name Tag Template pop-up window will appear.
2. In the pop-up window, customize your name tag template:
   Note: You can preview your changes (live) in the left preview panel.
   • (Optional) In the pop-up, switch the preview between a desktop or mobile layout by clicking the swap-view icon .
   • Enter the Template name in the text box.
   • Select the Text Color.
   • Select the Background Color.
   • Select the Accent Color.
3. Click Save.
4. (Optional) Hover your mouse over a nametag tile and click the  button to delete it. If a verification dialog appears, click Delete to confirm.
5. (Optional) Hover your mouse over a name tag tile and click Make Default. If a verification dialog box appears, click Save.
   Note: You can select the Set this new default for all, including those not currently assigned the default check box to change the default name tag and replace it for all panelists, including those who are not assigned the current default name tag.

Manage name tags

1. Click Manage name tags.
   A Name tags pop-up window will appear.
2. In the top right corner of the pop-up window, switch between the list or tile view :
   • In the tile view, do the following actions:
     • Click the + Add button to create more name tags.
     • Hover your mouse over a name tag and click the  button to delete it. If a verification dialog appears, click Delete to confirm.
   • In the list view, do the following actions:
     • Click the + Add button to create more name tags.
     • To the right of a name tag, click the ellipsis .
       • Click Edit to edit the name tag.
       • Click Delete to delete the tag.
         If a verification dialog appears, click Delete to confirm.

Manage in-session appearance

In-session appearance is how all hosts, alternative hosts, sponsors, interpreters, panelists, and speakers will appear when they join a webinar session in this event. You can update their name tag text and template and assign a different virtual background.

This sets the style for each special role and how they appear at the event level.

1. Under In-session Appearance, click Customize In-Session Appearance.
   A Customize In-session Appearance pop-up window will appear.
2. In the pop-up window’s top right corner, switch between the list view or preview image view .

Edit branding in the preview image view

1. In the preview image view, click the pencil icon  on a preview image to edit the panelist preview.
2. (Optional) Switch the preview between a desktop or mobile layout by clicking the swap-view icon .
3. (Optional) If you have multiple special-role users, at the bottom of the preview images, click the numbers or arrows to scroll through each special-role users’ preview.
4. Under Branding, edit your name tag and virtual background:
5. Under Name Tag Design, enter the special-role user’s information into the Name, Description, and Pronouns fields.
   The entered information will appear in the panelist preview.
6. Choose a name tag design that you created to display in the panelist preview.
7. Under Virtual Background, select an uploaded virtual background to display in the panelist preview.
8. Click Save.
9. Click Done.

Edit branding in the list view

Hosts and alternative hosts are included in the dialog box; so, you can set branding for yourself as well. The name tag and background will be set when you join so you can focus on other preparation tasks on the day of the event.

Note: When panelists join, the selected virtual background and name tag style will be set.

If you promote an attendee during the live session, they will not get any branding. Instead, you can choose to Edit Appearance from the menu in the participants list to select name tag and virtual background for them right in the live session.

In the list view, you can edit and enter information under different columns for each panelist.

1. Under Host and Panelist, click the host or panelist’s name to edit.
   An editable text box will appear.
2. Under Description, click the text box and enter the user’s title.
   Press Enter to save the description.
3. Under Virtual Backgrounds, click the dropdown menu to display and choose from your uploaded virtual backgrounds.
4. Under Name Tag, click the dropdown menu to display and choose from your created name tags.
5. Under View, click Preview.
   You will be directed to the preview image view.
6. (Optional) If you have multiple special-role users, at the bottom of the list of users, click the numbers or arrows to scroll through each special-role users’ settings.
7. Click Done.

Add more branding

You will always have the option to add more branding to your webinar in the Customize In-session Appearance pop-up window.

1. At the bottom of the Customize In-session Appearance pop-up window, click + Add more branding.
2. Select if you want to Add New Virtual Background or Add New Name Tag Template.